Diseño de una plataforma colaborativa para el fomento del emprendimiento estudiantil universitario en la Universidad Simón Bolívar en Barranquilla
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Fecha
2023
Autores
Benítez Ayala, Sharon Andrea
Hernández Silva, Kevin Enrique
Espitia Gaviria, Miguel Enrique
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Ediciones Universidad Simón Bolívar
Facultad de Ingenierías
Facultad de Ingenierías
Resumen
El emprendimiento constituye para países en desarrollo una oportunidad para el desarrollo económico y la generación de oportunidades a múltiples grupos de interés. En el caso de estudiantes universitarios el emprendimiento por necesidad es común debido a la necesidad de aportar económicamente al desarrollo de su proceso de formación. En algunos casos, el emprendimiento puede constituir en una herramienta a mediano y largo plazo con la creación de empresas sostenibles, por tanto, fomentar la consolidación del emprendimiento desde las universidades puede ser determinante para estudiantes y profesionales. La tecnología promueve en la actualidad el acercamiento a distintos segmentos de mercado, sin embargo, requiere de una alta inversión tanto a nivel económico como a nivel de gestión estratégica en ámbitos tales como el marketing. En este sentido, el presente proyecto pretende contribuir a la promoción del emprendimiento universitario a través de una herramienta tecnológica colaborativa como estrategia para el uso continuo en jóvenes universitarios el cual les facilitará el desarrollo exitoso de sus ideas de negocios, tendrán un espacio donde podrán publicar sus ideas detalladas y así algún patrocinador pueda tener claro el negocio y verificar si es de su interés y así colaborarle a llevarlo a cabo.
Entrepreneurship constitutes for developing countries an opportunity for economic development and the generation of opportunities for multiple interest groups. In the case of university students, entrepreneurship out of necessity is common due to the need to contribute financially to the development of their training process. In some cases, entrepreneurship can become a tool in the medium and long term with the creation of sustainable companies, therefore, promoting the consolidation of entrepreneurship from universities can be decisive for students and professionals. Technology currently promotes the approach to different market segments, however, it requires a high investment both at an economic level and at a strategic management level in areas such as marketing. In this sense, this project aims to contribute to the promotion of university entrepreneurship through a collaborative technological tool as a strategy for continuous use in young university students, which will facilitate the successful development of their business ideas, they will have a space where they can publish your detailed ideas and so a sponsor can be clear about the business and verify if it is of interest to you and thus help you carry it out.
Entrepreneurship constitutes for developing countries an opportunity for economic development and the generation of opportunities for multiple interest groups. In the case of university students, entrepreneurship out of necessity is common due to the need to contribute financially to the development of their training process. In some cases, entrepreneurship can become a tool in the medium and long term with the creation of sustainable companies, therefore, promoting the consolidation of entrepreneurship from universities can be decisive for students and professionals. Technology currently promotes the approach to different market segments, however, it requires a high investment both at an economic level and at a strategic management level in areas such as marketing. In this sense, this project aims to contribute to the promotion of university entrepreneurship through a collaborative technological tool as a strategy for continuous use in young university students, which will facilitate the successful development of their business ideas, they will have a space where they can publish your detailed ideas and so a sponsor can be clear about the business and verify if it is of interest to you and thus help you carry it out.
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Palabras clave
Innovación abierta, Emprendimiento universitario, Plataforma, Facilidad del desarrollo, Open innovation, University entrepreneurship, Platform, Ease of development
