Estrategias de direccionamiento para la convergencia tecnológica orientada al fortalecimiento de la productividad en emprendimientos de la región transfronteriza
| datacite.rights | http://purl.org/coar/access_right/c_f1cf | |
| dc.contributor.advisor | Flórez Romero, Marcela | |
| dc.contributor.advisor | Arias Cerón, José Saul | |
| dc.contributor.author | Barrera Gómez, José Alfonso | |
| dc.date.accessioned | 2026-02-11T21:27:21Z | |
| dc.date.available | 2026-02-11T21:27:21Z | |
| dc.date.issued | 2026 | |
| dc.description.abstract | La investigación se sustenta en un enfoque epistemológico interpretativo, con un diseño metodológico mixto de predominio cualitativo, que permite comprender de manera integral las dinámicas internas de los emprendimientos y su relación con el entorno. El estudio se desarrolla en varias fases: revisión sistemática y análisis crítico del marco teórico, diseño y validación de instrumentos, recolección de información empírica y análisis e interpretación de los resultados mediante técnicas de triangulación metodológica. Para la recolección de datos se aplicó un instrumento estructurado con escalas tipo Likert, dirigido a emprendimientos de la región transfronteriza, el cual permitió evaluar dimensiones clave asociadas a los recursos y capacidades estratégicas, la innovación y colaboración abierta, la capacidad dinámica para el cambio, el crecimiento sostenido y la estrategia de convergencia tecnológica. Desde el punto de vista teórico, la investigación se apoya en cinco marcos conceptuales fundamentales: el direccionamiento estratégico, la teoría de los recursos y capacidades, la teoría del crecimiento endógeno, la teoría de la capacidad dinámica y la teoría de la innovación abierta. Estas perspectivas permiten comprender cómo los emprendimientos pueden alinear sus recursos internos con las oportunidades del entorno, desarrollar capacidades adaptativas frente a la incertidumbre tecnológica y articular procesos colaborativos para potenciar la innovación. En particular, la teoría de las capacidades dinámicas aporta un marco explicativo clave para analizar la habilidad de los emprendimientos de integrar, reconfigurar y renovar sus recursos en contextos de alta volatilidad, mientras que la innovación abierta destaca el papel de las alianzas estratégicas y las redes interorganizacionales en la superación de limitaciones internas. Los resultados del estudio evidencian que, si bien los emprendimientos analizados presentan avances parciales en la adopción de tecnologías digitales, persisten debilidades estructurales asociadas a la ausencia de una planificación estratégica digital consolidada, la limitada integración operativa de tecnologías emergentes y la escasa sistematización de procesos de innovación. Asimismo, se identifican brechas significativas en la gestión del conocimiento, la articulación con actores del ecosistema de innovación y la incorporación de criterios de sostenibilidad en la estrategia empresarial. No obstante, también se reconocen fortalezas relevantes, como el liderazgo organizacional, la legitimidad social de los emprendimientos y una disposición favorable hacia la adopción tecnológica, lo cual constituye una base estratégica para el desarrollo de procesos de convergencia tecnológica más robustos. A partir del análisis empírico y teórico, la investigación propone un marco estratégico de direccionamiento para la convergencia tecnológica, que articula de manera integrada los recursos y capacidades internas, las capacidades dinámicas, la innovación colaborativa y el crecimiento sostenible. Este marco se concibe como una guía orientadora para los emprendimientos de la región transfronteriza, permitiéndoles diseñar estrategias tecnológicas coherentes con su contexto, fortalecer su productividad y mejorar su posicionamiento competitivo. Asimismo, se destaca la importancia de incorporar indicadores de seguimiento y evaluación, como los propuestos desde el Balanced Scorecard, para asegurar la alineación entre la estrategia tecnológica y los resultados organizacionales. En conclusión, la investigación aporta al campo de la gestión de la tecnología y la innovación al ofrecer una propuesta estratégica contextualizada que responde a las particularidades de los emprendimientos en regiones transfronterizas. Desde una perspectiva académica, contribuye a la integración teórica entre direccionamiento estratégico, capacidades dinámicas e innovación abierta; y desde una perspectiva práctica, proporciona insumos para la toma de decisiones estratégicas orientadas a la convergencia tecnológica, la productividad y la sostenibilidad empresarial. De este modo, el estudio reafirma que la convergencia tecnológica, cuando es gestionada estratégicamente, se constituye en un motor clave para el desarrollo económico y territorial en contextos de alta complejidad | spa |
| dc.description.abstract | The study adopts an interpretive epistemological approach, employing a mixedmethods research design with qualitative predominance, which allows for an indepth understanding of internal organizational dynamics and their interaction with the external environment. The research was developed through several phases, including a systematic literature review and critical theoretical analysis, instrument design and validation, empirical data collection, and data analysis and interpretation through methodological triangulation. Data were collected using a structured questionnaire with Likert-type scales applied to entrepreneurial ventures in the cross-border region. This instrument enabled the assessment of key dimensions related to strategic resources and capabilities, open innovation and collaboration, dynamic capability for change, sustained growth, and technological convergence strategy. From a theoretical perspective, the research is grounded in five core frameworks: strategic management, the resource-based view, endogenous growth theory, dynamic capabilities theory, and open innovation theory. These perspectives provide an integrated lens for understanding how entrepreneurial ventures can align internal resources with environmental opportunities, develop adaptive capabilities under conditions of technological uncertainty, and leverage collaborative processes to enhance innovation outcomes. In particular, dynamic capabilities theory offers a critical explanatory framework for analyzing firms’ ability to integrate, reconfigure, and renew resources in highly volatile environments, while open innovation theory underscores the relevance of strategic alliances and interorganizational networks in overcoming internal limitations. The empirical findings reveal that although the analyzed ventures demonstrate partial progress in the adoption of digital technologies, significant structural weaknesses persist. These include the absence of a consolidated digital strategic planning process, limited operational integration of emerging technologies, and insufficient systematization of innovation practices. Additionally, notable gaps were identified in knowledge management, engagement with innovation ecosystems, and the incorporation of sustainability criteria into business strategy. Nevertheless, the study also highlights relevant strengths, such as organizational leadership, social legitimacy, and a positive orientation toward technological adoption, which together constitute a strategic foundation for advancing more robust technological convergence processes. Based on the combined theoretical and empirical analysis, the research proposes a strategic framework for technological convergence, which integrally articulates internal resources and capabilities, dynamic capabilities, collaborative innovation, and sustainable growth. This framework is conceived as a guiding tool for entrepreneurial ventures in cross-border regions, enabling them to design technology-driven strategies aligned with their contextual realities, enhance productivity, and improve competitive positioning. Furthermore, the study emphasizes the importance of incorporating monitoring and evaluation mechanisms—such as those derived from the Balanced Scorecard—to ensure alignment between technological strategy and organizational performance outcomes. In conclusion, this research contributes to the field of technology and innovation management by offering a context-sensitive strategic proposal tailored to the specific conditions of entrepreneurial ventures in cross-border regions. From an academic standpoint, it advances the theoretical integration of strategic management, dynamic capabilities, and open innovation. From a practical perspective, it provides decisionmaking inputs for the strategic management of technological convergence aimed at improving productivity and sustainability. Overall, the study confirms that when strategically managed, technological convergence becomes a key driver of organizational performance and territorial development in highly complex environments | eng |
| dc.format.mimetype | ||
| dc.identifier.uri | https://hdl.handle.net/20.500.12442/17353 | |
| dc.language.iso | spa | |
| dc.publisher | Ediciones Universidad Simón Bolívar | spa |
| dc.publisher | Facultad de Ingenierías | spa |
| dc.rights | Attribution-NonCommercial-NoDerivatives 4.0 International | eng |
| dc.rights.accessrights | info:eu-repo/semantics/embargoedAccess | |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | |
| dc.subject | Convergencia tecnológica | spa |
| dc.subject | Direccionamiento estratégico | spa |
| dc.subject | Capacidades dinámicas | spa |
| dc.subject | Productividad | spa |
| dc.subject | Emprendimientos transfronterizos | spa |
| dc.subject.keywords | Technological convergence | eng |
| dc.subject.keywords | Strategic management | eng |
| dc.subject.keywords | Dynamic capabilities | eng |
| dc.subject.keywords | Productivity | eng |
| dc.subject.keywords | Cross-border entrepreneurship | eng |
| dc.title | Estrategias de direccionamiento para la convergencia tecnológica orientada al fortalecimiento de la productividad en emprendimientos de la región transfronteriza | spa |
| dc.type.driver | info:eu-repo/semantics/doctoralThesis | |
| dc.type.spa | Tesis de doctorado | |
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| oaire.version | info:eu-repo/semantics/acceptedVersion | |
| sb.investigacion | Convergencia tecnológica | spa |
| sb.programa | Doctorado en Gestión de la Tecnología y la Innovación | spa |
| sb.sede | Sede Barranquilla | spa |
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