Innovación y emprendimiento en Barranquilla: uso de las TIC para potencializar la eficiencia de restaurantes
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Fecha
2022
Autores
Beltrán Rocha, Wilbram
Barrios Rojas, Jhanna Laurynt
Salazar Gómez, Ángelo
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Ediciones Universidad Simón Bolívar
Facultad de Administración y Negocios
Facultad de Administración y Negocios
Resumen
El uso estratégico de las herramientas tecnológicas contribuye a la simplificación de los métodos de gestión y a la mejora de la comunicación interna y externa de la empresa, facilitando la toma de decisiones, favoreciendo la satisfacción del cliente y permitiendo la expansión de la empresa. Barranquilla, una de las ciudades más importantes del país, ha jugado un papel importante en los logros sociales, políticos, culturales o económicos que las TIC han hecho posible. Actualmente, su implantación e Internet son los motores de la economía digital, contribuyendo, entre otros, al fomento de la innovación, el crecimiento económico, el emprendimiento, la creación de empleo, el aumento de la eficiencia o la productividad y el aumento de la competitividad. Las telecomunicaciones en esta era actual de crecimiento tecnológico y donde los negocios van de la mano con la tecnología para lograr una
mayor rentabilidad en las organizaciones, encontramos también eso: la convergencia económica (Domínguez De la rosa, 2021). De esta forma, las TIC son una excelente herramienta para lograr la estabilidad en el mercado y poder ofrecer servicios y productos de calidad y, sobre todo, sostenibles a largo plazo, ya que ayudan a implementar diferentes procesos de formación que van de la mano. TENDENCIAS 2022, en el que se espera que el proceso de transformación digital de las empresas o empresas tome el impulso suficiente para avanzar en la consecución de metas y objetivos digitales.
The strategic use of technological tools contributes to the simplification of management methods and the improvement of internal and external communication of the company, facilitating decision making, favoring customer satisfaction, and allowing the expansion of the company, are the advantages that these restaurants receive at this time of implementation. Barranquilla, one of the most important cities in the country, has played an important role in the social, political, cultural, or economic achievements made possible by ICT. Currently, its implementation and the Internet are the engines of the digital economy, contributing, among others, to the promotion of innovation, economic growth, entrepreneurship, job creation, increased efficiency or productivity and increased competitiveness. Telecommunications in this current era of technological growth and where business goes hand in hand with technology to achieve greater profitability in organizations, we also find that: economic convergence. In this way, ICTs are an excellent tool to achieve stability in the market and to be able to offer quality services and products and, above all, sustainable in the long term, as they help to implement different training processes that go hand in hand. TRENDS 2022, in which the digital transformation process of companies or enterprises is expected to gain sufficient momentum to move forward in achieving digital goals and objectives.
The strategic use of technological tools contributes to the simplification of management methods and the improvement of internal and external communication of the company, facilitating decision making, favoring customer satisfaction, and allowing the expansion of the company, are the advantages that these restaurants receive at this time of implementation. Barranquilla, one of the most important cities in the country, has played an important role in the social, political, cultural, or economic achievements made possible by ICT. Currently, its implementation and the Internet are the engines of the digital economy, contributing, among others, to the promotion of innovation, economic growth, entrepreneurship, job creation, increased efficiency or productivity and increased competitiveness. Telecommunications in this current era of technological growth and where business goes hand in hand with technology to achieve greater profitability in organizations, we also find that: economic convergence. In this way, ICTs are an excellent tool to achieve stability in the market and to be able to offer quality services and products and, above all, sustainable in the long term, as they help to implement different training processes that go hand in hand. TRENDS 2022, in which the digital transformation process of companies or enterprises is expected to gain sufficient momentum to move forward in achieving digital goals and objectives.
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Palabras clave
Telecomunicaciones, Innovación, Emprendimiento, Eficiencia, Era digital, Telecommunications, Innovation, Entrepreneurship, Efficiency, Digital era
