Modelo de gestión logística para empresas del sector transporte de carga terrestre de la ciudad de Barranquilla
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Fecha
2019
Autores
Mogollón Mercado, Stephania Paola
Rodríguez López, Roger
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Ediciones Universidad Simón Bolívar
Facultad de Ingenierías
Facultad de Ingenierías
Resumen
El presente trabajo de investigación expone la propuesta de un modelo gestión logística para las empresas de transporte de carga terrestre ubicadas en la ciudad de Barranquilla, tomando como punto de partida los resultados obtenidos en proyectos e investigaciones similares al objeto de estudio.
Actualmente el dinamismo de los sectores económicos es más acelerado por lo cual las estrategias no solo deben ser innovadoras sino sostenibles; la gestión logística representa uno de los procesos estratégicos más relevantes no solo en el campo industrial sino también empresarial, ya que puede generar en una ventaja competitiva o bien, significar un estancamiento en un mercado donde lo único constante es el cambio.
Para fines de este estudio, se ha segmentado a un canal especifico como lo es el transporte de carga terrestre por carretera; en el cual se busca determinar cuáles son las variables que representan de manera conjunta la gestión logística en las empresas de transporte de carga terrestre por carretera de la ciudad de Barranquilla, siendo este el contexto geográfico en el cual se desarrollará esta investigación.
Los resultados se alcanzaron mediante métodos cuantitativos que permitieron establecer las variables que hacen parte del estudio, posteriormente se efectuó el análisis y procesamiento de los datos a través de un tipo de análisis multivariante, el cual condujo a establecer las relaciones existentes entre las variables que hacen parte de la gestión logística y así mismo la construcción de un modelo de gestión logística para las empresas del sector transporte de carga terrestre de la ciudad de Barranquilla.
The present research work exposes the proposal of a logistic management model for land transport companies located in the city of Barranquilla, taking as a starting point the results obtained in projects and research like the object of study. Currently, the dynamism of economic sectors is accelerated, which is why strategies should not only be innovative but sustainable; logistics management represents one of the most important strategic processes not only in the industrial field but also in business, since it can generate a competitive advantage or, mean a stagnation in a market where the only constant is change. For the purposes of this study, it has been segmented to a specific channel such as the transport of land cargo by road; which seeks to determine which are the variables that jointly represent the logistics management in land transport companies by road of the city of Barranquilla, this being the geographical context in which this research will be developed. The results were achieved by quantitative methods that allowed to establish the variables that are part of the study, later the analysis and processing of the data was made through a type of multivariate analysis, which led to establish the existing relationships between the variables that make part of the logistics management and also the construction of a logistics management model for companies in the land cargo transport sector of the city of Barranquilla.
The present research work exposes the proposal of a logistic management model for land transport companies located in the city of Barranquilla, taking as a starting point the results obtained in projects and research like the object of study. Currently, the dynamism of economic sectors is accelerated, which is why strategies should not only be innovative but sustainable; logistics management represents one of the most important strategic processes not only in the industrial field but also in business, since it can generate a competitive advantage or, mean a stagnation in a market where the only constant is change. For the purposes of this study, it has been segmented to a specific channel such as the transport of land cargo by road; which seeks to determine which are the variables that jointly represent the logistics management in land transport companies by road of the city of Barranquilla, this being the geographical context in which this research will be developed. The results were achieved by quantitative methods that allowed to establish the variables that are part of the study, later the analysis and processing of the data was made through a type of multivariate analysis, which led to establish the existing relationships between the variables that make part of the logistics management and also the construction of a logistics management model for companies in the land cargo transport sector of the city of Barranquilla.
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Palabras clave
Logística, Modelos de gestión, Gestión logística, Transporte de carga terrestre, Logistics, Management models, Logistic management, Land freight transportation