Análisis del sector hortofrutícola del aguacate HASS del municipio de Chinácota con miras al comercio internacional
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Fecha
2022
Autores
Rey Hernández, Mónica
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Ediciones Universidad Simón Bolívar
Facultad de Administración y Negocios
Facultad de Administración y Negocios
Resumen
El presente artículo, se enfocó en el análisis del sector hortofrutícola del aguacate Hass del municipio de Chinácota con miras al comercio internacional. Se evidenció que Colombia en los últimos años centró su actividad comercial mayormente a nivel nacional, y se desaprovechó el potencial que se tiene para llegar al mercado internacional con unos productos de primera calidad. Asimismo, no se debe ocultar que los productos de exportaciones en Colombia han sido los productos tradicionales como el petróleo, el café y otros bines. Es vital que los campesinos
que cultivan este producto hortofrutícola conozcan las variables para avanzar en lo que quieren y puedan ver la importancia de este mercado. La metodología de la siguiente investigación se basó en el estudio descriptivo, el cual consistió en revisar fuentes bibliográficas proporcionadas por la biblioteca Eduardo Cote Lemus (UFPS), bases de datos adscritas para recopilar fuentes de información y antecedentes y aportes de autores del objeto de estudio. Como resultado se
destacaron los aportes de los autores y se analizaron distintas estrategias que ayudarían a la comercialización internacional del sector hortofrutícola del municipio de Chinácota por ejemplo:
Se destaca que los campesinos de más de 20 veredas del municipio de Chinácota (Durán, 2020) se beneficiaron de las visitas de la administración municipal la cual está brindando la posibilidad de impulsar otros cultivos promisorios que se desarrollen como el del aguacate Hass ya que con sus características tiene un potencial de crecimiento y un auge en la economía del municipio.
Cabe resaltar que por parte de un proyecto cofinanciado por Asohofrucol, cancillería, Gobernación de Norte de Santander y Alcaldía municipal se hizo entrega de plantas de aguacate
1 Profesional en Comercio Internacional. Especialista en Gerencia e Innovación en formación. Universidad Simón Bolívar. Cúcuta, Colombia. Correo electrónico: m_rey2@unisimonbolivar.edu.co 2 Doctora en Ciencias de la Educación. Investigadora Senior. Profesora Titular. Universidad Simón Bolívar, Cúcuta,
Colombia. Correo electrónico: hyurley05@unisimonbolivar.edu.co
Hass a más de 20 productores de este municipio, hasta ahora se viene ejecutando proyecto de siembra de 10 hectáreas de aguacate Hass para cada productor (Opinión, 2018) Chinácota, Arboledas, Labateca y Toledo son los municipios avanzados en el cultivo de la variedad tipo Hass, se proyecta que todas estas hectáreas se sumen a las que ya están sembradas en los municipios y empiecen a producir dentro de los 4 años, es más se estima que producen 10
toneladas por hectárea. En conclusión el correcto análisis del sector de hortalizas y frutas de Chinácota, la identificación de propuestas, estrategias y proyectos de entidades públicas y privadas y el fortalecimiento de la formación empresarial en los campesinos y agricultores del municipio son factores importantes que se deben lograr para ver viable la comercialización internacional del aguacate Hass nortesantandereano.
This article focused on the analysis of the fruit and vegetable sector of Hass avocado in the municipality of Chinácota with a view to international trade. It was evidenced that Colombia in recent years focused its commercial activity mainly at the national level, and the potential it has to reach the international market with top quality products was wasted. Likewise, it should not be hidden that the export products in Colombia have been traditional products such as oil, coffee and other goods. It is vital that the farmers who grow this fruit and vegetable product know the variables to advance in what they want and can see the importance of this market. The methodology of the following investigation was based on the descriptive study, which consisted of reviewing bibliographic sources provided by the Eduardo Cote Lemus Library (UFPS), attached databases to collect sources of information and background and contributions from authors of the object of study. As a result, the contributions of the authors were highlighted and different strategies were analyzed that would help the international marketing of the fruit and vegetable sector of the municipality of Chinácota, for example: It is highlighted that the peasants of more than 20 villages in the municipality of Chinácota (Durán, 2020) benefited from the visits of the municipal administration, which is offering the possibility of promoting other promising crops that are developed, such as the Hass avocado, since with Its characteristics have a potential for growth and a boom in the economy of the municipality. It should be noted that, through a project co-financed by Asohofrucol, the Foreign Ministry, the Government of Norte de Santander and the Municipal Mayor's Office, Hass avocado plants were delivered to more than 20 producers in this municipality, so far a 10-hectare planting project has been carried out of Hass avocado for each producer (Opinion, 2018) Chinácota, Arboledas, Labateca and Toledo are the advanced municipalities in the cultivation of the Hass-type variety, it is projected that all these hectares will be added to those already planted in the municipalities and begin to produce within 4 years, it is more estimated that they produce 10 tons per hectare. In conclusion, the correct analysis of the vegetable and fruit sector of Chinácota, the identification of proposals, strategies and projects of public and private entities and the strengthening of business training in the peasants and farmers of the municipality are important factors that must be achieved to see viable the international commercialization of Hass avocado from North Santander.
This article focused on the analysis of the fruit and vegetable sector of Hass avocado in the municipality of Chinácota with a view to international trade. It was evidenced that Colombia in recent years focused its commercial activity mainly at the national level, and the potential it has to reach the international market with top quality products was wasted. Likewise, it should not be hidden that the export products in Colombia have been traditional products such as oil, coffee and other goods. It is vital that the farmers who grow this fruit and vegetable product know the variables to advance in what they want and can see the importance of this market. The methodology of the following investigation was based on the descriptive study, which consisted of reviewing bibliographic sources provided by the Eduardo Cote Lemus Library (UFPS), attached databases to collect sources of information and background and contributions from authors of the object of study. As a result, the contributions of the authors were highlighted and different strategies were analyzed that would help the international marketing of the fruit and vegetable sector of the municipality of Chinácota, for example: It is highlighted that the peasants of more than 20 villages in the municipality of Chinácota (Durán, 2020) benefited from the visits of the municipal administration, which is offering the possibility of promoting other promising crops that are developed, such as the Hass avocado, since with Its characteristics have a potential for growth and a boom in the economy of the municipality. It should be noted that, through a project co-financed by Asohofrucol, the Foreign Ministry, the Government of Norte de Santander and the Municipal Mayor's Office, Hass avocado plants were delivered to more than 20 producers in this municipality, so far a 10-hectare planting project has been carried out of Hass avocado for each producer (Opinion, 2018) Chinácota, Arboledas, Labateca and Toledo are the advanced municipalities in the cultivation of the Hass-type variety, it is projected that all these hectares will be added to those already planted in the municipalities and begin to produce within 4 years, it is more estimated that they produce 10 tons per hectare. In conclusion, the correct analysis of the vegetable and fruit sector of Chinácota, the identification of proposals, strategies and projects of public and private entities and the strengthening of business training in the peasants and farmers of the municipality are important factors that must be achieved to see viable the international commercialization of Hass avocado from North Santander.
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Palabras clave
Aguacates, Hass, Comercio Internacional, Sector Hortofrutícola, Norte de Santander, Chinácota, Avocados, Hass, International Trade, Fruit and Vegetable Sector, Norte de Santander, Chinácota